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How does Supliful work?

Learn how Supliful turns a customer purchase into a delivered, branded product.

Written by Alina

Supliful is a brand-building infrastructure that handles manufacturing, fulfillment, and shipping so you can focus on growing your business. There's no inventory to manage and no supplier relationships to maintain. From the moment a customer checks out to the moment a package lands at their door, Supliful runs the operation under your brand.


Step 1: Create an account and connect your store

Sign up for a Supliful account and connect it to your Shopify store. Every new account starts on the free plan, which gives you unlimited time to build your brand and design products before you start selling.

Step 2: Select products and publish them to your store

Browse the Supliful catalog and choose the products that fit your brand. Upload your label files to apply your branding, set your retail price, and publish the products to your store.

Supliful provides label templates to help you meet design requirements. After designing your label, upload it so the product images can reflect your custom branding in your store.

Step 3: A customer places an order

When a customer purchases a product in your store, they pay you directly for the product and any shipping fees you've set. You control your retail price and keep the margin above what Supliful charges you to fulfill the order.

Set up your shipping rates directly through Shopify, ensuring a smooth checkout process for your customers. Refer to this guide on setting up shipping rates in Shopify for detailed instructions.

Step 4: Supliful receives and processes the order

Once the customer completes their purchase, order details are sent to Supliful automatically. Supliful charges your account for the product and shipping costs associated with the order.

Step 5: Your product is picked, labeled, and packed

Upon receiving the order, we initiate the verification process. Supliful ensures that your uploaded label meets requirements, then a fulfillment team picks the product, applies your custom label, and prepares it for shipping.

Step 6: The order ships to your customer

Supliful ships the package directly to your customer using your store's name as the sender. This way, your customers perceive that you handle all manufacturing and shipping operations independently, fostering trust and brand consistency.

Supliful offers both domestic and international shipping options; however, not all products are eligible for international shipping due to restrictions. Shipping costs vary by product category and customer location, allowing flexibility in reaching global markets.


Your brand. Our infrastructure.
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That's the whole operation. You build the brand, set the price, and grow your audience. Supliful handles everything behind the scenes, so every order that comes in goes out under your name, without you touching a single product.

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